VICKA | LOGO + BRAND
Vicka initially approached me about her brand with the intent of branding her floral design business, but after our initial client meeting I realized she actually has multiple design disciplines that she needs to be able to market. Rather that focusing on some botanical element, for her image I wanted to literally use her as the inspiration because that is what people are buying. Her brain, her ability to “paint” with flowers or to create a scene. Vicka is an enigma. She is both artist and muse, and for that reason I chose a side profile silhouette that could be recognizable as none other than V I C K A.
I pulled influences from Picasso’s continuous line drawings and neoclassical sienna portraits on aged paper. I tried four different angles, but settled on the one above as the strongest and most striking. I used a nikko g nib for the inital drawing in sumi ink, scanned it, and cleaned it up till it was that fine line between order and messiness.
SOCIAL MEDIA ICONS
